SEO – AND, the Death of it…
(Also known as “The New Google Order”)
Today I am writing about something so new it hasn’t even happened yet.
You may or may not have heard anything of it. Truth is that there are a lot of rumors out there about Google and SEO and the changes that happened in the last penguin update.
There were many fallen sites after this latest fix and that is just normal after a Google shockwave. BUT, this time they have gone further and been a little bit more thorough in their actions.
The juicy details for the future of SEO is not yet revealed as a whole but we know what direction it is headed.
Social recognition has been spoken of many many times before and we all thought that Google+ was just another Facebook clone… Turns out we are half right and half wrong. For me personally I use G00gle+ JUST for business while Facebook has my real friends from before the computer age. But what has this got to do with SEO?
You and I both know that having social recognition on your site boosts your rankings. At least now you know too. The more interaction on your site from before, the more traffic Google will send.
Ultimately that is how it works. Traffic breeds traffic and you will be rewarded with a good ranking up if you are having quality posts that encourage readers to finish your articles so that the ON PAGE time is good. If you have a ton of traffic and they only stick with you for seconds then that is of course not taken into any equation. That is your bounce off rate. We don’t focus on that, yet. Must add that it is a vital factor to keep folks on the site as long as possible.
Now we have to take a pause and not think backlinks.
What works is REAL HQ POSTS with lots of readership and sharing across channels such as Facebook,Twitter,Pinterest,Google+ and the press.
As long as we don’t use blackhat tactics like link networks that Google is after then you should have a good position. Now, creating quality posts are one thing. Making them go Viral is a another.
As for the “New Google Order” that is destined to happen in the nearest future it seems black… At the time of this writing we are looking for the aftershock. The latest penguin update was a mild little “earth-quake” and the aftershock is the biggie. Google has announced that this will be the biggest update since 2006.
This will create chaos. This will create frustration. BUT… This will also create WORK.
There is two sides of the coin of course and you can choose were to be. The update is coming maybe this even week. We are awaiting it.
So if you are one of these internet marketers with a lot of sites allover the web, you will have a lot to answer for IF you have “cheated” your way up the rankings.
Now. What can we learn?
We CAN, by all means, let it hit us, then take action for our rankings again if we need to… Or we can let it hit us and forfeit. OR… We can take action immediately and pimp every one of your sites so that everything of the basics such as on-page SEO is in place along with having a thorough image of what is missing if any. On the Warriorforum ( the largest internet marketing forum) there are SO MANY SEO courses that has been sold… And this update is an opportunity for you to create your own. WHEN it hits us you can take action and READ GOOGLES NEW GUIDELINES and THEN create a product with the NEW GOOGLE ORDER in mind. Get back your rankings and document what you did. Then launch it on the Warrorforum with an ok salesletter. Guranteed to make sales.
Let this be your fair warning. Google is headed for a better consumer experience and all of the sites “voted” fourth by backlinks will be investigated to see if the social presence is as big as the indicated number of backlinks suggests. Maybe you didn’t hear it here first but we are living and breathing SEO everyday as we have our internet marketing company with many areas of expertise.
Hopefully your sites will be given a higher rank. But for those who get the slap, work needs to be done.
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