The day needed to come where EXACT MATCH DOMAINS got the finger from the Google executives.
Exact match domains has been an easy way to rank in Google for way too long without quality checks.
We know it because we use it.
Sadly for some of our sites, not sure how many, the day came where the ranking of these pages with little social proof collapsed.
There is always a way to get them back though and that is by turning them into content-farms with regular updates and quality content that forces people to click.
Usually this works well with copywriting and you don’t really FORCE anyone into doing anything but there is formulas that work better than others.
However we must address this Google update named EMD and live it, breathe it and use it for our best advantages.
So here in our lair we found a ton of domains that we simply don’t have the time to update as we prefer original content and not content from a RSS feed or WPRobot for instance.
This leads us to a halt as we have spent hours researching for great domain names and feel a little betrayed by the system we followed.
But this is GOOGLE all the way and as long as people had the opportunity to build a site with little content and a couple of backlink gigs purchased and then were able to rank a site in the top of the search engine… Google did have a flaw and for the end user the result is better than ever.
That is after all what Google aims for ALL THE TIME.
To enhance your user experience and to provide you with the most relevant result possible.
IF you are looking to buy some sites then you are in luck.
Here at Get Good SEO we have come to the conclusion (just before the update) to sell many of our domains to those who have the time to build them and update them as we lack it ourselves.
A more detailed list will be announced shortly in our next post.
And for those of you who have been building authority sites and kept your ranking I salute you because you are doing it right from the get-go.
One does not need many sites when ONE can dominate the search engine with a simple authority. Why not adapt that model and use it for your marketing?
Until next time…. PROVIDE VALUE! And LOTS of it 😉